About Namaa
Namaa (نماء) means growth and flourishing. The name reflects our belief that organizations thrive when leadership, technology and organizational capability move together.
Namaa Partners was created to help leaders navigate pivotal moments with clarity and confidence — combining executive judgment, intelligent use of AI and practical organizational experience.
Our Point of View
Organizations rarely struggle because they lack ambition. They struggle when leadership, technology and ways of working fall out of alignment.
We believe flourishing organizations are intentionally designed. Leadership creates direction. AI expands capability. Organizational design turns both into sustainable performance.
Meet Alicia Goodman
Alicia Goodman is a global executive and trusted advisor with more than 30 years of experience helping organizations grow, transform and build for the future. Based in both the United States and the UAE, she advises organizations across both markets and brings a distinctly international perspective to her work. She has served as a CHRO and senior HR leader across biotechnology, life sciences, manufacturing and other complex, highly regulated environments.
Her work spans executive and board advisory, organizational transformation, talent strategy, M&A integration, leadership development and the future of work. She brings the perspective of an experienced operator—combining strategic judgment with practical execution.
Advisory Network
Namaa Partners brings together experienced operators and advisors with deep expertise across leadership, talent, organizational transformation, and growth.
Felechia Hines is a seasoned human resources executive and strategic advisor with nearly 30 years of experience strengthening leadership, talent, culture, and organizational performance across complex, global organizations.
Her expertise spans organizational transformation, talent strategy, leadership development, and inclusive cultures. She brings an enterprise perspective and a pragmatic, people-centered approach to helping organizations navigate change and build leadership capability.
Michael Sabbag is an organizational effectiveness and talent strategy executive with more than 30 years of experience connecting people strategy, leadership capability, and culture to enterprise performance.
His expertise spans organizational design, executive coaching, leadership development, succession planning, and change management. He is known for translating complex organizational challenges into clear, actionable solutions that leaders can implement immediately.
Based in the UAE, Blake Goodman is a senior talent acquisition and people and culture leader with more than 13 years of experience building and transforming talent strategies across the Middle East, EMEA, and global markets.
His expertise spans executive search, talent acquisition transformation, workforce strategy, and operating-model design. He combines strategic advisory with hands-on delivery and has held leadership roles with organizations including Amazon, Deloitte, Lululemon, and ADNOC.
Felechia Hines
Advisor
Michael Sabbag
Advisor
Blake Goodman
Advisor
Felechia Hines is a seasoned human resources executive and strategic advisor with nearly 30 years of experience strengthening leadership, talent, culture, and organizational performance across complex, global organizations.
Her expertise spans organizational transformation, talent strategy, leadership development, and inclusive cultures. She brings an enterprise perspective and a pragmatic, people-centered approach to helping organizations navigate change and build leadership capability.
Michael Sabbag is an organizational effectiveness and talent strategy executive with more than 30 years of experience connecting people strategy, leadership capability, and culture to enterprise performance.
His expertise spans organizational design, executive coaching, leadership development, succession planning, and change management. He is known for translating complex organizational challenges into clear, actionable solutions that leaders can implement immediately.
Based in the UAE, Blake Goodman is a senior talent acquisition and people and culture leader with more than 13 years of experience building and transforming talent strategies across the Middle East, EMEA, and global markets.
His expertise spans executive search, talent acquisition transformation, workforce strategy, and operating-model design. He combines strategic advisory with hands-on delivery and has held leadership roles with organizations including Amazon, Deloitte, Lululemon, and ADNOC.
How We Work
Led Personally
Every engagement is led by Alicia Goodman, providing direct access to senior executive judgement and practical guidance.
Built Around Need
Select senior expertise is brought in when the scope and client needs call for it.
Designed for Action
We work alongside leaders to turn decisions into practical, sustainable progress.
